Ozzie Garcia - V.P. of Franchise Development

Development and growth strategies take your business to the next level.

 

40 years’ experience in the hospitality industry has positioned Ozzie Garcia to help passionate people develop, polish and grow their brands with focused reimaging, improved operations and viable franchise programs. Working on both sides of franchise and corporate, Ozzie has opened more than 50 restaurants across the United States, implementing marketing strategy and ensuring operational excellence. A bilingual leader and team-builder, Ozzie can shepherd small restaurant chains into polished, profitable brands with tangible improvement, enhanced operations, superior guest satisfaction, cost savings and thoughtful franchise development.

 

 

 

 

 

Mike Reynolds - Partner / Private Equity and Growth Capital

Connecting your team with the right resources to play in the big leagues.

 

Reynolds spent his early career in the music industry assisting the success of groups like Missing Persons and Night Ranger and after achieving several gold and platinum albums set his sights on the world of Franchising. He was in key Senior Management roles with top Franchisors such as Haagen-Dazs, Burger King, and Arby’s to name a few. Reynolds also co-founded the Big City Bagels chain which grew nationally to over 120 units and then took the company to the public markets with a highly successful IPO. Reynolds has sold over 1000 franchises both domestically and internationally and has been a successful mediator in Franchisee/Franchisor disputes. Additionally, he has successfully worked with multiple high-profile concepts including Rock & Brews the acclaimed chain founded by KISS front men Gene Simmons and Paul Stanley where Reynolds served as President and CEO. He specializes in placing growth capital, private equity and Home office funding.

 

 

Gina Mims - V.P. of Brand Development

Brand strategy and design guides restaurants to a memorable guest experience.

 

Brand strategist and designer Gina Mims has developed brand identities for over 100 dining destinations. Bringing more than a decade’s worth of design experience to the table, she is the author of the brand development book, The Restaurant Brand Start-Up Plan, a 10-step strategy guide to help new restaurants develop their concept and brand. Gina helps clients focus on creating an experience for customers, by developing strategies for building loyal brand followers through marketing collateral, logos, menus, signage, website development, packaging and franchise/investor books.

 

 

 

 

 

 

Gary Coburn - Food Service & Hospitality Consulting

Guiding development, leadership, performance and strategic planning for growth.

 

Helping restaurants in need of change or growth work out the fine details. Whether you are building a new location or trying to improve the one you have we are here for you. With almost 40 years of experience in the hospitality industry Gary provides an extensive array of experiences to guide you to success. Our goal is to define what aspects of your business need improvement or attention. We then strategize the best solutions with actionable steps to take your restaurant to the next level. Our objective is to guide you to where you need to go and show you how to get there.

 

 

 

 

 

 

Adam Knight - V.P. of Print Operations

Print production and creative implementation brings the brand to life.

 

Adam Knight partners with the brand development division to ensure restaurants are represented with the highest standards of excellence in print. Building solutions that meet client needs and developing creative marketing strategies to establish brand image, Adam creates a versatile, customized print program while keeping an eye on the bottom line.

 

 

 

 

 

 

 

 

 

 

 

Martha McPhee  - Executive Assistant for the V.P. of Franchise Development

Responsible for managing and implementing efforts to support the business.

 

Martha has 28 years in Office Management, Executive Secretarial and Accounting experience. Martha  has a very dedicated to details attitude, she is extremely conscientious and work well with others. Martha has excellent organizational skills, she is detail oriented and very good at implementing, managing and keeping records. She has introduced controls and procedures in place for processing documents timely, efficiently and thoroughly.

 

 

 

 

 

 

 

 

 

Scott Francisco - Account Executive

 

Social media management and procedures keep everyone on the same page.

 

With experience in fine dining and catering, Scott Garcia’s emphasis is on bringing added value to the brand through insightful social media strategy, and strengthening the client’s organization by giving careful attention to franchise agreement preparation and developing a clear manual of operations.

 

 

 

 

 

 

 

 

Lloyd R. Wertheimer Broker BRE #01354191

 

President JMS Commercial Real Estate Advisors, AORS Real Estate Consultant

 

Knowing the commercial real estate market enables confident decision making.

As President of JMS Commercial Real Estate Advisors, Lloyd Wertheimer is a full-service commercial broker specializing in tenant representation for sales and leasing, nationally and locally. Consulting on services including needs and market analysis, marketing, lease structuring and providing counsel for negotiating. Lloyd works with clients to identify, evaluate and select sites or facilities, provides extensive financial studies, structures optimum lease terms and negotiates successful transactions.